Luma Dream Machine

Luma's image and video creation app

by Luma AI

Overview

Dream Machine is Luma's image and video creation app, not a single model: the Ray family are the models behind it, and the entry Luma's own site now leads to is a broader creative platform that also offers agents and third-party models. Ray3.14, the model its documentation covers, takes text for 5 or 10 seconds and images for 5 seconds, modifies an existing video of up to 18 seconds and can extend to 30, and outputs natively up to 1080p with a separate 4K upscale; there is no native audio, which is added afterwards, character reference is not supported, and Modify does not take HDR or EXR. Features belong to models rather than to the brand: Ray3 documents HDR and 16-bit EXR frame export for post-production, and the platform's 4K tools are not a promise that every generation is natively 4K. Which product you are buying is the thing to check - the current Luma platform lists Plus at $30 a month or $300 a year with 10,000 credits, while the older Dream Machine payment help describes a Web Lite, Plus and Unlimited line-up, and the two are separate names rather than one to mix.

Luma's terms licence your inputs and outputs to it for training and improving its services, and free-tier inputs may additionally be displayed and distributed publicly while paid tiers are not, which makes the free tier the more exposed one; the privacy policy repeats that content is used to train the models. There is no training opt-out, and the licence survives account deletion, although inputs can be exported for 30 days after termination (Luma Terms of Service and Privacy Policy, read 12 October 2026).

Editor's take

Worth a look when the work needs editing controls on an existing clip and can live inside what the specific Ray model supports. Two things to settle before paying: the free allowance on the current entry is not something we could verify, and the older Dream Machine licence help grants commercial rights and watermark removal only on its Plus, Unlimited and Enterprise tiers - not on Free or Lite - while saying an upgrade does not grant them retroactively. If you are buying through Luma's current platform, check that the plan name on the pricing page is the plan you think you bought, because the older help pages still describe a different line-up.

Our reading of who this suits, based on the sources above. Opinion, offered to help you decide - not a lab result.

Key Features

•Text-to-video at 5 or 10 seconds and image-to-video at 5 seconds (Ray3.14)
•Ray3.14: Modify Video up to 18 seconds, extendable to 30
•Ray3.14: native output up to 1080p, with a separate 4K upscale
•HDR and 16-bit EXR frame export documented for Ray3
•Keyframe and editing controls that vary by model
•Ray3.14: no native audio; audio is added afterwards

Use Cases

→Generating a clip from a prompt or a reference image
→Modifying or extending footage you already have
→Rendering frames for post where the model supports HDR or EXR
→Storyboards that need keyframe control

Pros

✓Edits and extends a clip you already have, not only generation from a prompt
✓Model documentation states durations, resolutions and export formats per model
✓The current platform lists commercial use from the Plus tier, with the higher tiers inheriting it

Cons

✕In the Ray3.14 documentation, character reference is not supported and Modify does not accept HDR or EXR
✕In the Ray3.14 documentation, no native audio: sound is added separately
✕Plan names differ between the current Luma pricing page and the older Dream Machine payment help, so confirm which product you are signing up to
✕The older licence help grants commercial rights and watermark removal only on its Plus, Unlimited and Enterprise tiers, with Free and Lite excluded, and says an upgrade does not apply them retroactively
✕The current free allowance could not be verified

Frequently Asked Questions

Is Dream Machine a model or an app?

It is Luma's creation app. The Ray family - Ray3 and Ray3.14 in Luma's own documentation - are the models behind it, and their capabilities differ, so check which model a feature belongs to rather than assuming it applies everywhere.

Does it generate 4K?

In the Ray3.14 documentation, that model's own output goes natively up to 1080p and 4K is a separate upscale step. The platform also offers 4K tools, which is not the same as every generation being natively 4K, and this describes Ray3.14 rather than every Luma model.

What does it cost?

The current Luma platform lists Plus at $30 a month or $300 a year with 10,000 credits, Pro at $90 a month or $900 a year with 40,000, and Ultra at $300 a month or $3,000 a year with 150,000, with Team and Enterprise quoted. The older Dream Machine payment help describes a Web Lite, Plus and Unlimited line-up instead - different names, so check which one your account is on. Credits for the app and for the API are separate pools.

Can I use the output commercially?

The older Dream Machine licence help grants commercial use and no watermark only on its Plus, Unlimited and Enterprise tiers - Free and Lite are excluded - and says an upgrade does not grant them retroactively, while the current platform lists commercial use from Plus. We could not verify the current entry's free allowance or how existing accounts are billed now, so check the terms attached to the plan you are on.

Task guides for this product

T4 · Compare tools for ten 1080p clips with sound

Key facts and where they come from

PriceNot established: The registered platform price list and the older Web price list use different plan line-ups that were not reconciled. The applicable purchase market/region for a current quote was not established.Source: Luma - pricing · Luma - payments and subscriptions (older plan line-up)
AvailabilityNot established: Luma Dream Machine: supported client entry points and geographic access conditions were not established by the registered source statements. No contrary conclusion about the capability is inferred.
Commercial useDocumented: Plus $30 a month or $300 a year with 10,000 credits, Pro $90 or $900 with 40,000, Ultra $300 or $3,000 with 150,000; commercial use is listed on Plus and inherited by the tiers above, and Team and Enterprise are quoted. Free and Lite output carries a watermark and is limited to non-commercial use, and upgrading does not grant commercial rights or watermark removal retroactively; assets made on Plus, Unlimited or Enterprise are commercial and watermark-free under that help page's plan line-up.Source: Luma - pricing · Luma - licensing
Training on your dataDocumented: Read on 12 October 2026. Licences inputs and outputs for training and improving its services, adds public display and distribution for free-tier inputs but not paid tiers, documents no training opt-out, and states that the licence survives account deletion. Inputs can be exported for 30 days after termination.Source: Luma - terms of service
API billingDocumented: Dream Machine subscription credits and API credits are separate purchases and cannot transfer; API credits must be purchased through the API billing route.Source: Luma - Dream Machine credit system
Export formatsDocumented: Ray3 documents HDR and 16-bit EXR frame export for post-production, tied to that model and mode rather than to every Luma product.Source: Luma - Ray3
Usage limitsDocumented: Ray3.14 lists text-to-video lengths of 5 or 10 seconds, image-to-video at 5 seconds, and native output through 1080p without native audio; audio may be added afterwards. Historical scope read on 2026-09-23, not rechecked in full on 2026-10-15: Ray3.14: text to video at 5 or 10 seconds, image to video at 5 seconds, Modify Video up to 18 seconds and extension to 30, native output up to 1080p with a separate 4K upscale; no native audio; character reference unsupported; Modify does not accept HDR or EXR.Source: Luma - Ray3.14 FAQ

Official sources

The vendor pages we read for the claims on this page, what each one states, and the day we read it.

Luma - pricing ↗
Plus $30 a month or $300 a year with 10,000 credits, Pro $90 or $900 with 40,000, Ultra $300 or $3,000 with 150,000; commercial use is listed on Plus and inherited by the tiers above, and Team and Enterprise are quoted.
Read on September 23, 2026
Luma - Ray3.14 FAQ ↗
Historical registered scope from 2026-09-23; the entire statement was not re-read on 2026-10-15: Ray3.14: text to video at 5 or 10 seconds, image to video at 5 seconds, Modify Video up to 18 seconds and extension to 30, native output up to 1080p with a separate 4K upscale; no native audio; character reference unsupported; Modify does not accept HDR or EXR. Official body read on 2026-10-15, limited to this scope: Ray3.14 FAQ lists text-to-video at 5 or 10 seconds, image-to-video at 5 seconds, native resolutions through 1080p and no native audio; audio may be added afterwards. These capabilities do not verify this guide’s exact eight-second portrait deliverable. Ray3.14 lists text-to-video lengths of 5 or 10 seconds, image-to-video at 5 seconds, and native output through 1080p without native audio; audio may be added afterwards. Historical scope read on 2026-09-23, not rechecked in full on 2026-10-15: Ray3.14: text to video at 5 or 10 seconds, image to video at 5 seconds, Modify Video up to 18 seconds and extension to 30, native output up to 1080p with a separate 4K upscale; no native audio; character reference unsupported; Modify does not accept HDR or EXR.
Read on October 15, 2026
Luma - Ray3 ↗
Ray3 documents HDR and 16-bit EXR frame export for post-production, tied to that model and mode rather than to every Luma product.
Read on September 23, 2026
Luma - licensing ↗
Free and Lite output carries a watermark and is limited to non-commercial use, and upgrading does not grant commercial rights or watermark removal retroactively; assets made on Plus, Unlimited or Enterprise are commercial and watermark-free under that help page's plan line-up.
Read on September 23, 2026
Luma - Dream Machine credit system ↗
Historical registered scope from 2026-09-23; the entire statement was not re-read on 2026-10-15: Subscription credits for the app and API credits are separate pools, so a subscription does not include API use. Official body read on 2026-10-15, limited to this scope: Dream Machine subscription credits and API credits are separate purchases and cannot transfer; API credits must be purchased on the API billing route. Dream Machine subscription credits and API credits are separate purchases and cannot transfer; API credits must be purchased through the API billing route.
Read on October 15, 2026
Luma - payments and subscriptions (older plan line-up) ↗
Historical registered scope from 2026-09-23; the entire statement was not re-read on 2026-10-15: An older page, updated in January 2026, describes Web Lite at $9.99 a month with 3,200 credits, Plus at $29.99 with 10,000 and Unlimited at $94.99 - a different line-up from the current platform pricing, and one we could not reconcile with it. Official body read on 2026-10-15, limited to this scope: The page labels its update January 25, 2026 and lists Web Lite $9.99/3, 200 credits, Plus $29.99/10, 000 and Unlimited $94.99. This differs from the separately registered platform plan line-up and is not a current checkout quotation.
Read on October 15, 2026
Luma - terms of service ↗
Read on 12 October 2026. Licences inputs and outputs for training and improving its services, adds public display and distribution for free-tier inputs but not paid tiers, documents no training opt-out, and states that the licence survives account deletion. Inputs can be exported for 30 days after termination.
Read on October 12, 2026

Compare with other tools in Video Generation

Product	Maker	Pricing	Launched	Shared tags
Runway	Runway	Freemium	2018	Video, Creative
Pika	Pika	Freemium	Launch date not verified	Video, Creative
Kling AI	Kuaishou	Freemium	2024-06-10	Video
Veo	Google DeepMind	Freemium	2024-05	Video
Hailuo AI	MiniMax	Freemium	2024-03	Video
Higgsfield	Higgsfield	Freemium	2023-11	Video

1 discontinued entry/entries in this category are not listed above. They stay in the catalogue with their status.